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Medical Software Marketing Case Studies

InfraWare Medical Software Hires Synergy Marketing to Support National Expansion

InfraWare Medical Software Hires Synergy Marketing to Support National Expansion

After significant regional success, InfraWare, a speech recognition software company, was ready to expand nationally and target larger client opportunities. InfraWare retained Synergy Marketing Group to update its brand and refine its value proposition to differentiate it in the competitive medical software market, establish credibility among hospital technology buyers and generate qualified sales leads. The...
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NOVACES Process Improvement Partners with Synergy Marketing to Capture Demand

NOVACES Process Improvement Partners with Synergy Marketing to Capture Demand

NOVACES is a Lean Six Sigma process improvement consulting firm that specializes in the healthcare, military and manufacturing sectors. The company retained Synergy Marketing Group to evolve its brand, establish credibility, increase awareness and support the sales process.   The B2B Marketing Agency’s Approach Synergy refined NOVACES’ brand platform to better resonate with influencers and...
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Onsite Health Diagnostics Selects Synergy to Re-Design Its Brand + Marketing to Appeal to National Buyers

Onsite Health Diagnostics Selects Synergy to Re-Design Its Brand + Marketing to Appeal to National Buyers

Onsite Health Diagnostics selected Synergy Marketing Group to revitalize its 15-year-old corporate image, update its value proposition to resonate with target buyers and develop a marketing program to reach the national marketplace. The result of the partnership is the creation of a new, more competitive brand identity and the launch of a marketing infrastructure designed...
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Clear Choice Transcription Selects Synergy Marketing to Differentiate in a Competitive Market

Clear Choice Transcription Selects Synergy Marketing to Differentiate in a Competitive Market

Clear Choice Transcription retained Synergy Marketing Group to increase awareness among healthcare buyers, differentiate its services and generate qualified sales leads in a highly competitive market space. Clear Choice Transcription is a digital medical transcription and EMR integration provider. The Healthcare Marketing Agency’s Approach Synergy Marketing Group helped Clear Choice Transcription define a value-add niche...
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Summex Health Management Partners with Synergy Marketing to Increase National Exposure

Summex Health Management Partners with Synergy Marketing to Increase National Exposure

Before Summex Health Management was acquired by WebMD for $40 million, the company partnered with Synergy Marketing Group to re-position its value proposition, repackage its service offerings and redesign its brand image to appeal to national employers and group health insurance providers. Founded in 1993, Summex became a leading agent for change in the corporate...
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SevenCorners Insurance Taps Synergy Marketing to Launch New Medical Tourism Policy

SevenCorners Insurance Taps Synergy Marketing to Launch New Medical Tourism Policy

SevenCorners hired Synergy Marketing to develop the brand and launch a new medical tourism insurance policy. This included market research, creative strategy, web design, PR, media relations, advertising and digital marketing to support the global launch. SevenCorners is provider of travel medical insurance. The Medical Insurance Marketing Firm’s Approach Through the market research and strategic...
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