Marketing Firm Invests $100,000 in Technology to Power Indianapolis and Dallas Offices
A winter plagued by an unusual amount of snow and nasty viral bugs has only confirmed my belief that a “virtual office” may be the future of small business. And while we enjoy the “synergy” (pun intended) of gathering in person and sharing ideas, there have been several occasions this winter when we counted our lucky stars that we made the investment in a bullet-proof technology infrastructure so our employees could work from home if needed.
Technology is a competitive differentiator for Synergy Marketing Group, Inc. because it enables our marketing agency’s staff to be available and responsive to our clients’ needs 24/7. The concept of total accessibility prompted us to spend nearly $100,000 to provide our employees with mobile devices, laptops, a WAN (wide-area network) and a hosted IT network. These high-tech features keep our marketing/PR agency online and productive. Staff can access e-mail, files, software and the Internet from anywhere: the office, home or remote sites.
With our improved and expanded technology, we haven’t missed a beat this winter. Rain, snow, sleet or hail, we have been able execute marketing, advertising and media relations campaigns, generate press coverage and drive leads for our clients. Yes, it was a large investment. But the ability to stay connected: priceless.
Synergy Marketing Group, a full service strategic marketing firm with offices in Indianapolis and Dallas, specializes in brand strategy and brand development; media relations; event planning; advertising; custom Web site design and development; and lead generation.
To schedule a complimentary consultation, e-mail Synergy Marketing Group’s CEO, Marc Zucker or call him at 888-284-055 ext. 221.