PROFILE

 

 

 

INDUSTRY: Commercial Real Estate

SECTOR: Property Development

MARKETS:
-Medical Campuses
-Industrial Parks
-Business Parks
-Technology Parks
-Government Facilities

HEADQUARTERS: Bloomington, IN

FOUNDED: 1983

LIFECYCLE: Mature

GOALS:
-Market Awareness
-Industry Credibility
-National Expansion

First Capital Hires Synergy Marketing to Promote Commercial Real Estate Investments

First Capital Group hires Synergy Marketing Group to create a marketing program designed to promote several high profile, multi-million dollar commercial real estate projects, establish credibility in the business community, manage its reputation, drive demand for its properties and increase valuation.

The Marketing Agency’s Approach for the Property Investment Firm

Synergy revitalized First Capital Group’s corporate identity to establish credibility and better resonate with the government agencies, lendors and business communities in the markets it serves. This included a new brand image, refined strategic messaging, new website and new sales and marketing material. The agency also provided localized PR/media relations to manage the company’s reputation and national trade PR/media relations to promote the firm’s accomplishments and properties at the industry level. The marketing efforts resulted in higher demand for First Capital’s properties, targeted occupancy and renewal rates, sustained publicity and increased valuation for its investments.

First Capital Group is an investment accelerator that specializes in multi-million dollar new business launches, commercial property developments, large-scale infrastructure projects and complex corporate and real estate acquisitions.

If you need help promoting commercial properties or real estate investments, please contact us. Since 2002, Synergy has earned the reputation as a trusted strategic marketing agency.

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