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Health Insurance Marketing + PR Case Study

When one of the insurance industry’s most experienced health and medical insurance providers, specializing in international travel health insurance, medical tourism and travel and trip cancellation insurance, wanted to quickly capture more market share, it turned to health and medical insurance marketing and public relations (PR) firm/agency, Synergy Marketing Group.

The Health Insurance Marketing + Public Relations Agency’s Approach

We determined that the path of least resistance, largest market potential and greatest economies of scale was Internet marketing. Synergy provided extensive online market research, keyword analysis, competitive benchmarking, website strategy, SEO copywriting, online PR, e-mail marketing, SEM, link building and Internet advertising. Our efforts resulted in improved search engine rankings for keyword phrases with strong commercial intent, in-bound leads, positive press coverage and a website that more effectively supports consumers and agents.

If you are looking for one of the industry’s most experienced health insurance and medical tourism insurance marketing and public relations (PR) firms/agencies, you’ve found us! Whether you are launching a new insurance company, a new office or rolling out a new insurance program or policy, we can help.

Please call us at 888-284-0555 ext. 221 or fill out the form on this page to schedule a complimentary consultation.

Measured Marketing Metric

#1 Choice

Targeted marketing + PR campaigns resulted in increased demand.

Successes