Green Manufacturing Marketing Case Study

A contract manufacturer offering one of the industry’s only environmentally-friendly radio frequency (RF) plastics welding and heat sealing technologies wanted to aggressively expand its business in 2008 to reach global military supply manufacturers, medical device manufacturers and automotive parts manufacturers. To do so, it retained Synergy Marketing Group, a Green and eco-friendly manufacturing marketing and public relations (PR) firm/agency. We’ve been working together as strategic partners ever since.

Environmentally-Friendly Manufacturing Marketing Agency’s Approach

As the organization’s full service outsourced marketing and PR department, Synergy created an eco-friendly image for the manufacturer and launched several marketing campaigns to promote the new Green brand. Synergy has helped the company increase awareness among target decision-makers, promote its proprietary technology, establish credibility in the industry, support its sales team and generate a steady flow of qualified in-bound sales leads.

The agency used a variety of environmentally-friendly and Green marketing strategies to quickly, consistently and effectively reach the global marketplace. These included a new lead generation website, blogging, social media, search engine optimization (SEO), Internet marketing, link building, e-mail marketing, print-free sales material, online advertising, media relations and tradeshow support. Through these eco-friendly marketing efforts, the company has reached thousands of target companies around the world.

If you are looking for one of the industry’s most experienced green and eco-friendly manufacturing marketing and public relations (PR) firms/agencies, you’ve found us! We have worked with a variety of OEMs, suppliers, contractors and processors worldwide.

Please call us at 888-284-0555 ext. 221 or fill out the form on this page to schedule a complimentary consultation.