New Brand and Marketing Strategy Revitalizes Indianapolis Technology Company
By: Amy Zucker
Synergy Marketing Group has had the honor of serving Indianapolis-based n|Frame since 2003. Through the years we have helped this data center and technology power-house evolve and transition it brand strategy multiple times through mergers, acquisitions, leadership changes and impressive growth strategies. In January, we unveiled a new brand and marketing strategy for n|Frame to ... More →
Search Engine Advertising and Marketing (SEM) Programs Really Work!
By: Amy Zucker
Advertising and marketing on the Internet, commonly known as search engine advertising or marketing (SEM), is a great way to increase awareness of your organization online. It’s also an effective way to jump-start a lead generation program. Unlike SEO (organic search engine optimization) which is free, for a nominal fee SEM programs such as Google ... More →
A Strategic Lead Generation Program Will Fill Your Sales Pipeline With Qualified Leads
By: Marc Zucker
Regardless of how many sales workshops your employee attend or motivational speakers they hear, there is no replacement for amassing your sales pipeline with qualified leads. A strategic, consistent lead generation program can fill that pipeline. Here’s a three-step process: Attract Leads To keep your sales and marketing team focused, provide them with a well-defined ... More →