Whether you’re in Indianapolis, Dallas or anywhere in the country, you want to choose the best marketing agency or firm for your company. Over the last seven years Synergy Marketing Group has developed best practices across each of our strategic marketing service areas that enable us to predict and deliver results.
When you’re evaluating marketing firms (in Indianapolis, Dallas, St. Louis, etc.), ask some basic questions to help determine which is the best marketing/PR agency for you:
- Do you take a strategic business approach to marketing or a creative approach? For instance, if you are looking for lead generation, you may want a strategic marketing/PR firm but if you want to launch a new, memorable brand, you may want a creative branding agency?
- Do you have experience in my industry (ex. healthcare marketing/PR, technology marketing, biotech marketing/PR, manufacturing marketing/PR, restaurant marketing/PR, government marketing/PR, not-for-profit marketing/PR, etc.)?
- Do you have experience providing the specific services I’m looking for? For example, ask the marketing/PR agencies to tell you about their previous projects involving PR and media relations, custom Web site development, blogging and social media, search engine optimization and search engine marketing, advertising, market research, branding and re-branding strategy and development, new company launches, and grand openings and event planning.
These types of questions will give you a good baseline to compare apples-to-apples when you are evaluating marketing and public relations agencies. The next level of assessment is on the interpersonal level. You want a marketing/PR firm that truly understands your business challenges and revenue goals. You also want a marketing/PR consultant that you are comfortable confiding in. Plus, you want a marketing/PR agency that is enthusiastic, responsive and excited to work with you!
Synergy Marketing Group, a full service strategic marketing firm with offices in Indianapolis and Dallas, specializes in market research; brand strategy, re-branding and brand development; advertising; public relations/media relations; Internet marketing (blogging, social media, SEO, SEM, e-mail marketing); custom Web site design and development; event planning and promotion; and lead generation. We are passionate about our clients’ business!
To schedule a complimentary consultation, e-mail Synergy Marketing Group’s CEO, Marc Zucker or call him at 888-284-055 ext. 221.
